PCG Legendary Focus Group Heading to Galveston
Yes, that’s RIGHT! Jerry Whitehead is releasing a NEW BOOK!
We’re currently working on our detailed final chapters of yet another Epic release from the life and times of Jerry Whitehead the founder of the Pawnshop Consulting Group and his extensive experiences within this industry.
The industry has changed more in the last 30 years than in it’s prior 3000 + years of existence and as such the Pawn community as we know has to continue to evolve to compete and prosper in today’s global marketplace.
The primary theme behind the book is to provide detailed information on all aspects of Pawn Shop Operations on multiple levels. The book will encompass many different operational formats in which to set up and conduct your business along with many of the back end techniques and tricks of the trade we have learned in the last 40 years in this industry all the way down to an EXIT strategy.
Tentatively Titled: “The Pawn Shop Handbook”
It will be an Easy to Read & Understand Reference Manual that will cover such topics as the following:
A “how to” on setting up your business and what type of business structure to use.
Steps to take when setting up a pawn shop such as Capitalization requirements and what you must do before you even try to open the doors. Or for those who are already up and running, a comprehensive look at the industry from the true insiders perspective.
In effect, it will cover almost every imaginable aspect of starting, owning and operating a single store or multiple store locations nationally and Internationally.
Business Plans and how to stay with your Business plan and update it to maximize profits!
Loan & Inventory Analysis and other techniques to make sure you getting the MOST out of your shop
Best practices and useful tips– such as employee training, productivity systems, human resources, customer service and more!
Management Techniques on how to keep your staff on top of the day to day work.
Non-compete agreements, Non-disclosure agreements, Employee manuals, Operations Manuals and more!
Negotiating techniques and Evaluation systems to make sure your staff make smart decisions at the counter.
Protecting your Company name, Brand, Logos, Trade Secrets, etc.
Advertising, Marketing, Promotions as well as Websites and Social Media
Reporting, making sure that you’re getting the most out of your advertising and getting your ROI.
Franchising – why you should or should not buy into a franchise or how to set one up.
Working with your Third Party Service providers such as Gold Refining, inventory suppliers, marketing groups, terminal providers and much more.
Understanding what financial benchmarks are crusial to monitor the financial aspects of any business model.
Creating a vast array of third party services to increase profits and traffic to your store or stores.
How things can go wrong – and how to prevent them such as Employee theft and other security issues.
Organizations that you should join to get updated and relevant information about new trends and law that affect you.
Conference, Trade Shows, Seminars, Symposiums the various State, National and International shows to attend.
Insurance – The in’s and out’s of liability underwriting, key man insurance as well as why and when you need to hire an attorney to help and what you can do on your own.
Buy-out agreements, partnership agreeements, dissolutions, estate and or trust planning.
Even information about making sure that when you are no longer able to work or if an owner dies how to protect the business from failing.
Adding value added services and benchmarks for enhancing values of the business for possible exit strategies and more.
Preparing for the inevitable – just some basic information that will be very useful to make sure you and your family are protected!
In short almost everything you need to know from the start of your pawn shop until it’s time to RETIRE!
Stay Tuned!
Sincerely,
Jerry Whitehead
Pawnshop Consulting Group, Inc.
jerry@aea.238.myftpupload.com
954-540-3697